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the brand


THE JORDAAN COLLECTION is a homage to this Amsterdam neighborhood with a design as timeless as this district. Historical but at the same time packed with the energy from a new generation of residents. The many visitors from around the world and the long time locals keep this cultural district vibrant and alive! The Jordaan is laid back and inviting.
A blend off the old days with the authentic architecture and picturesque sceneries and the now a days that has grown into a thriving, cool and hip neighborhood surrounded by the charming Amsterdam canals with in the background the bell chimes from the Westertoren church.
Overall a neighborhood where you easily feel at home. Saturday strolling the bustling Noordermarkt with its enless farmer market with a large organic goodies selection or enjoying a brunch or coffee to go from one of the many cafe´s and many other see and be seen Jordaan local hotspots this neighborhood never gets boring. 
Besides the known classic collection with the authentic font and logo we released in SS21-22
THE JORDAAN X THE WORLD edition with use of organic cotton and recycled material. 

Hope to see you soon!